Get to the point.
 
 

Areas of digital expertise

We will bring a holistic approach to digital marketing with the main goals of bringing more people into your marketing streams to become donors, activists, voters or customers. Bringing digital marketing and traditional communications experience from the political, labor union, and non-profit realms, as well as years of front-of-house work as a server, barista and bartender.

We offer an hourly rate – with discounts for monthly retainers – or can work on a per-project basis.

 
 
 
email marketing + fundraising

email

 
 

DESCRIPTION

More than anything, we value a love of writing. From sending advocacy emails on behalf of non-profits, to get-out-the-vote efforts for super PACs, to fundraising for incumbent officeholders and new candidates alike, we keep up on what works to get users to open, read, and click through your emails. Learning techniques from the experimental bleeding edge of electoral politics, we can bring our expertise to your email marketing campaigns — whether you’re running for office or trying to sell more pizza.

 

May Include

  • Copywriting + Editing

  • Small-dollar donor cultivation

  • Email production

  • CRM management

  • ActBlue pages

 
 
acquisition + other advertising

facebook ads

 
 

DESCRIPTION

In 2018, we worked with the American Federation of Teachers on a member-to-member advertising program leading up to that year’s elections. In only five weeks, we ran 217 ads across 34 states for a total of more than 4 million impressions — all through Facebook Business Manager and its advertising networks on Instagram and Facebook. We recently worked with &pizza on the launch of a Facebook ad program to determine the best options to maximize ROI across meal times at their Union Station store.

 

May Include

  • Copywriting

  • Facebook Business Manager

  • Multivariate A|B testing

  • Project management

 
 
deep dive into metrics

social media
autopsY

 
 

DESCRIPTION

Don’t know if you’re Facebook posts are reaching the right audience? Is Twitter worth spending staff time on? Let us dig into the statistics behind your social media presences and translate our findings into plain English. Whether you’re working for a nonprofit who needs to make sure ever dollar goes toward helping your cause or a store looking to get more people coming in the door (and keep them coming back), we can find out what works and what doesn’t so you can stop wasting time and energy on social media.

 

May Include

  • Facebook + Twitter metrics

  • Compare follower spikes + content

  • Find out what works for your brand

 
 
twitter & facebook & insta & reddit

social media content

 
 

Description

Running the social media for a presidential candidate can be a full-time job! We worked with Tim Ryan on his 2020 run for president, making a mark on how his campaigns will run a digital program going forward. Our toolbox included long-term social media strategy, mid-term social media calendar creation, and the daily drafting of social media content – keeping relevance to the political moment and the primary campaign in mind.

 

May Include

  • Facebook posts + promotions

  • Twitter content churn

  • What other platforms you should consider (e.g. Instagram, TikTok, Reddit)